The construction sector can realize its growth all over the world by creating a correct management strategy beyond numerical equity. In light of the country, scale and areas of activity, this strategy may have many different implementation plans, but to develop in harmony with the basic and common needs of the sector around the world, technology, people and management tools. Innovative thinking in all areas and implementing innovations with the capabilities of technology will help the sector gain momentum. 

Opportunities

* Turkey's geographical location creates opportunities that industry players evaluate.

* Turkey's high reputation in the construction field and its view as the second most important country in the construction field in the foreign market creates an environment of trust that paves the way for the entire sector.

* A young and dynamic population environment is still an important opportunity for the construction industry, so natural demand continues.

* Measures taken to encourage housing purchase and savings (15 percent government support for people who accumulate by opening a housing Account) and its impact on the economy are significant. We see that government policies are constantly being kept up to date for the development of the construction sector.

 • In the Turkish housing sector, the need for housing belonging to the middle and middle subgroup continues quite intensively.

 * The economy continues to show a growth trend against negative effects.

* Foreign investor interest continues, the increase in the exchange rate creates a relative advantage for foreign investors.

* Reducing visas, citizenship, residence permits and bureaucratic procedures in investments for foreigners creates an opportunity environment.

* Investors continue to buy housing in areas that are gaining value.

* The high need for urban transformation ensures the future of the sector in the medium and long term.

Threats

* High interest rate applications of banks for housing loans. Rising loan interest rates are negatively affecting the decisions of potential residential customers and putting total demand under pressure.

* Building construction costs continue to increase.

* The Economic Confidence Index continues its low course.

* Housing standards are still low despite all measures.

* Construction industry needs qualified labor. The employment rates of unregistered workers in the sector are high, which is one of the biggest reasons for the negativity in construction standards.

* Activities in the field of R & D are still not at the level of developed countries.

* The technology revolution, which is gaining momentum in the world in the field of construction, is still at the beginning stage in Turkey.

* Rising iron prices have a high impact on industry costs.

* Height of tax rates.

* Due to the fact that the generation of Babyboomers (1945-1965) in Turkey mainly served in the administration, generational conflicts lead to discussion in methods of doing business.

* Fluctuations in exchange rates have a negative impact on consumer confidence and delay consumer purchasing trends, which can have a narrowing effect on domestic demand.

* Ongoing geopolitical risks are both reducing foreign investment in the domestic market and reducing business volumes in the Middle East, which is an important target Sunday for the Turkish construction sector.

* Errors made in shopping mall investments increase the number of shopping malls that lose their function. Idle field capacity is rising.

* Tourist investments are in the direction of a decrease in parallel with the decrease in tourism revenues.

* Office rents, especially due to increased supply, tend to decline.

* Again, there is an expectation of a noticeable slowdown in housing purchase due to increased supply.

* Bumpy indicators of the economy, which can be considered the new normal all over the world, cause the general state of caution to continue despite regional improvements.

* Companies in Turkey continue to implement a wait-and-see strategy due to uncertain macroeconomic conditions.

* Falling oil and natural gas prices also reduce the revenues of energy exporting countries, negatively affecting construction activities and the business volume of Turkish contractors.

* Due to increased interest rates, mortgage sales are negatively affected and bank deposit rates, which become attractive, are preferred instead of housing investment.